Informed

How can you leverage your data to help tell your story and success? Dive deep into data decision making, management and tools that help make sense of your data insights to positively impact your constituents, your staff and your bottom line. Learn team-based ways to use data to help tell your organization’s story while also using it to help make more informed decisions.

2019 Featured Topics

Decentralizing Data Analysis
through Data Modeling

Look at strategies to strip complexity from traditional data sources and build simplified data models that are comprehensible to a wider audience. Move beyond thinking about data modeling as simply creating structural representations (although we’ll do that too) to thinking about it as shaping data – taking raw materials (your big, messy data) and shaping them into something recognizable (a flat file or simple star schema). Share examples that illustrate how FHI has expanded access to data analysis and visualization tools for program/content experts and reduced reliance on data “experts” using this approach. Examples will necessarily reference specific products (Power BI, SQL Server, SalesForce), but the concepts can be applied more generally.Takeaways: understanding the benefits of decentralized data analysis and redistributed data expertise, tools for engaging content experts in the development of simplified logical data models, examples of practical application of data modeling/shaping concepts.

Informed UX:
Data-Driven Redesign

User experience is an important component in website design and development, but you don’t have to be a UX designer to understand your users and their behavior. This session will focus on planning and actionable tools that anyone can use to research their users to inform a website redesign. Learn about UMBC’s process of gathering raw data such as heatmaps, user recordings, behavior analytics, audience insights, and stakeholder input. Leave with examples of data collection platforms, analysis, and a final report and scope of work for a UX designer.

Data Maturity: Three Perspectives
on Becoming a Data-Informed Organization

Whether your organization is struggling or leading in its use of data, there’s always room for improvement. This session will bring together three experts on different aspects of data maturity for a lively discussion and practical take-aways. Key topics to cover include understanding data maturity as a spectrum and developmental model, matching tools to your level of data maturity, organizational culture’s intersection with data maturity, and where organizations get stuck. You will come away with a better understanding of your current state, and ideas for how to overcome common barriers to using data well.

Interactive Dashboarding
Post Conference Workshop

In this session you’ll learn hands-on how to build interactive reports and dashboards from Tech Impact’s leading Data experts. We’ll provide a sample data set and walk you through the process of connecting, preparing, visualizing, and analyzing the session. We’ll also go beyond the technology, and discuss how you can take these skills home to shift the culture in your organizations to be more agile and data driven.

Topics and sessions will be updated on a continuous basis. Check back for updates